Effective date: 28 April 2026

Reign of Some Earthlings (Pty) Ltd, trading as Rose Africa ("Rose Africa", "we", "us", "our"), is committed to protecting your privacy and handling your personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA) and applicable South African data protection law.

This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and the rights you have in relation to your information.

Rose Africa is a South African enterprise communications partner specialising in reverse billing and zero-rated data solutions across all four major South African mobile networks (MTN, Vodacom, Cell C and Telkom). We operate as Reign of Some Earthlings (Pty) Ltd, a company registered in South Africa.

For any privacy-related queries, you can contact us at: chris@roseafrica.co.za

We collect personal information that you provide to us directly, including:

• Your name and surname
• Your email address
• Your telephone or mobile number
• Your company or organisation name
• Your role or job title (where provided)
• The contents of any enquiry, message or correspondence you send us
• Information you submit through forms on our website or through advertising platforms (such as Google Ads lead forms)

We may also collect limited technical information automatically when you visit our website, including your IP address, browser type, device type, pages visited and time spent on the site. This information is used for website analytics and security purposes.

We use your personal information to:

• Respond to your enquiries and provide information about our services
• Conduct discovery and scoping conversations relevant to your reverse billing or zero-rated data requirements
• Prepare commercial proposals and service agreements
• Maintain ongoing communication during the course of a client engagement
• Send service-related updates and operational communications
• Comply with our legal, regulatory and contractual obligations
• Improve our services, website and customer experience

We process your information on the basis of your consent, the performance of a contract with you, our legitimate business interests, and where required to comply with applicable law.

We do not sell your personal information. We may share your information with the following categories of recipients, only where necessary:

• Mobile network operators (MTN, Vodacom, Cell C, Telkom) and their authorised partners, where required to scope, provision or operate reverse billing or zero-rated data services on your behalf
• Technical service providers and gateway operators (such as our integration partners) who process data on our instructions and under appropriate confidentiality and data protection terms
• Professional advisers including legal, accounting and audit professionals where required
• Regulators, law enforcement and government authorities where we are legally required to disclose information

All third parties who process personal information on our behalf are required to do so in accordance with POPIA and under written agreements that protect your information.

We take reasonable technical and organisational measures to protect your personal information against loss, unauthorised access, alteration or disclosure. These measures include access controls, secure storage, encryption where appropriate, and staff confidentiality obligations.

We retain your personal information only for as long as is necessary for the purposes set out in this policy, or as required by applicable law. Where you have engaged us as a client or prospect, we typically retain records for the duration of the relationship and for a reasonable period thereafter for legal, tax and audit purposes.

Some of the service providers we use (for example, email and analytics providers) may store or process information outside South Africa. Where this happens, we take steps to ensure that your information is protected to a standard consistent with POPIA, including through appropriate contractual safeguards.

Under POPIA, you have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your information, subject to legal retention obligations
• Object to the processing of your information in certain circumstances
• Withdraw your consent at any time, where processing is based on consent
• Lodge a complaint with the Information Regulator of South Africa

To exercise any of these rights, please contact us at chris@roseafrica.co.za. We will respond to verified requests within a reasonable period and in accordance with POPIA.

You may also lodge a complaint directly with the Information Regulator:

Information Regulator (South Africa) Website: https://inforegulator.org.za Email: enquiries@inforegulator.org.za

Our website may use cookies and similar technologies to improve your browsing experience and to understand how visitors use our site. You can control cookie preferences through your browser settings. Where we use third-party analytics tools (such as Google Analytics), these providers process information in accordance with their own privacy policies.

Our services are directed at organisations and business users. We do not knowingly collect personal information from children under the age of 18. If you believe a child has submitted personal information to us, please contact us so we can remove it.

We may update this Privacy Policy from time to time. The latest version will always be available on our website, with the effective date shown at the top.

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

Rose Africa (Reign of Some Earthlings (Pty) Ltd) Email: chris@roseafrica.co.za Website: https://roseafrica.co.za